Published On : January 2018 Pages : 87 Category: Food and Beverages Report Code : FB01486
Industry Outlook and Trend Analysis
The global Kombucha Market was worth USD billion in 2017 and is expected to reach approximately USD billion by 2023, while registering itself at a compound annual growth rate (CAGR) of % during the forecast period. One of the essential drivers for this market is the ascent in the acknowledgment levels of fermented beverages and its use as a contrasting option to soda among purchasers. Fermented beverages have turned out to be well known among buyers in the previous couple of years inferable from the expanding enthusiasm for conventional methods of food preservation. Kombucha is one of the conventional refreshments rich in probiotics and micronutrients. Therefore, consumers are choosing beverages with kombucha as a primary ingredient. Additionally, naturally-carbonated fizzy bubbles that make it an extraordinary sound contrasting option to soda. These favorable circumstances of kombucha will boost the development in the worldwide kombucha market amid the conjecture time frame.
Type Outlook and Trend Analysis
On the basis of type the market is segmented into Organic and non-organic. Amid 2017, the organic kombucha ruled the kombucha market and represented a significant share of the overall industry. The expanding consciousness among consumers with the negative effects of synthetic items on health and the earth is the central point in charge of the predominance of this portion in the worldwide market.
Distributional channel Outlook and Trend Analysis
On the basis of distribution channel the market is segmented into convenience stores, food and drink specialty stores and supermarkets. The supermarket section is foreseen to rule the kombucha market amid the gauge time frame. Factors, for example, in-store advancements by retailers and the accessibility of value correlations have been vital elements driving the development of this fragment in the kombucha market.
Regional Outlook and Trend Analysis
Geographically, the Americas represented the most extreme share of the market amid 2017 and will keep on dominating the market for the following couple of years. Kombucha is used and perceived for its stimulating characteristics and other medical advantages. In North American nations, kombucha tea is expended all the time by artists and expert competitors, arthritis pains and they frequently report less muscle strains.
Competitive Insights
The leading players in the market are Reed's, Equinox Kombucha, American Brewing Company Inc, Millennium Products, WILD TONIC, Oregonic Tonic LLC and KeVita. The major players in the market are profiled in detail in view of qualities, for example, company portfolio, business strategies, financial overview, recent developments, and share of the overall industry.
The Kombucha Market is segmented as follows-
By Type:
By Distribution Channel:
By Region
Some of the key questions answered by the report are:
Market Classification
Table of Contents
1. Introduction
1.1. Report Description
1.2. Research Methodology
1.2.1. Secondary Research
1.2.2. Primary Research
2. Executive Summary
2.1. Key Highlights
3. Market Overview
3.1. Introduction
3.1.1. Market Definition
3.1.2. Market Segmentation
3.2. Market Dynamics
3.2.1. Drivers
3.2.2. Restraints
3.2.3. Opportunities
4. Kombucha Market, By Type
4.1. Introduction
4.2. Kombucha Market Assessment and Forecast, By Type, 2017-2023
4.3. Organic
4.3.1. Market Assessment and Forecast, By Region, 2017-2023 ($Million)
4.4. Flavored
4.4.1. Market Assessment and Forecast, By Region, 2017-2023 ($Million)
5. Kombucha Market, By Distribution Channel
5.1. Introduction
5.2. The Kombucha Market Assessment and Forecast, By Distribution Channel, 2017-2023
5.3. Online stores
5.3.1. Market Assessment and Forecast, By Region, 2017-2023 ($Million)
5.4. Supermarkets
5.4.1. Market Assessment and Forecast, By Region, 2017-2023 ($Million)
5.5. Health stores
5.5.1. Market Assessment and Forecast, By Region, 2017-2023 ($Million)
5.6. Food and Drink Specialty Stores
5.6.1. Market Assessment and Forecast, By Region, 2017-2023 ($Million)
5.7. Other Distribution Channels
5.7.1. Market Assessment and Forecast, By Region, 2017-2023 ($Million)
6. Kombucha Market, By Region
6.1. Introduction
6.2. Kombucha Market Assessment and Forecast, By Region, 2017-2023 ($Million)
6.3. North America
6.3.1. Market Assessment and Forecast, By Country, 2017-2023 ($Million)
6.3.2. Market Assessment and Forecast, By Type, 2017-2023 ($Million)
6.3.3. Market Assessment and Forecast, By Distribution Channel, 2017-2023 ($Million)
6.3.4. U.S.
6.3.4.1. Market Assessment and Forecast, By Type, 2017-2023 ($Million)
6.3.4.2. Market Assessment and Forecast, By Distribution Channel, 2017-2023 ($Million)
6.3.5. Canada
6.3.5.1. Market Assessment and Forecast, By Type, 2017-2023 ($Million)
6.3.5.2. Market Assessment and Forecast, By Distribution Channel, 2017-2023 ($Million)
6.3.6. Mexico
6.3.6.1. Market Assessment and Forecast, By Type, 2017-2023 ($Million)
6.3.6.2. Market Assessment and Forecast, By Distribution Channel, 2017-2023 ($Million)
6.4. Europe
6.4.1. Market Assessment and Forecast, By Country, 2017-2023 ($Million)
6.4.2. Market Assessment and Forecast, By Type, 2017-2023 ($Million)
6.4.3. Market Assessment and Forecast, By Distribution Channel, 2017-2023 ($Million)
6.4.4. Germany
6.4.4.1. Market Assessment and Forecast, By Type, 2017-2023 ($Million)
6.4.4.2. Market Assessment and Forecast, By Distribution Channel, 2017-2023 ($Million)
6.4.5. France
6.4.5.1. Market Assessment and Forecast, By Type, 2017-2023 ($Million)
6.4.5.2. Market Assessment and Forecast, By Type, 2017-2023 ($Million)
6.4.6. UK
6.4.6.1. Market Assessment and Forecast, By Type, 2017-2023 ($Million)
6.4.6.2. Market Assessment and Forecast, By Distribution Channel, 2017-2023 ($Million)
6.4.7. Italy
6.4.7.1. Market Assessment and Forecast, By Type, 2017-2023 ($Million)
6.4.7.2. Market Assessment and Forecast, By Distribution Channel, 2017-2023 ($Million)
6.4.8. Spain
6.4.8.1. Market Assessment and Forecast, By Type, 2017-2023 ($Million)
6.4.8.2. Market Assessment and Forecast, By Distribution Channel, 2017-2023 ($Million)
6.4.9. Rest of Europe
6.4.9.1. Market Assessment and Forecast, By Type, 2017-2023 ($Million)
6.4.9.2. Market Assessment and Forecast, By Distribution Channel, 2017-2023 ($Million)
6.5. Asia-Pacific
6.5.1. Market Assessment and Forecast, By Country, 2017-2023 ($Million)
6.5.2. Market Assessment and Forecast, By Type, 2017-2023 ($Million)
6.5.3. Market Assessment and Forecast, By Distribution Channel, 2017-2023 ($Million)
6.5.4. Japan
6.5.4.1. Market Assessment and Forecast, By Type, 2017-2023 ($Million)
6.5.4.2. Market Assessment and Forecast, By Distribution Channel, 2017-2023 ($Million)
6.5.5. China
6.5.5.1. Market Assessment and Forecast, By Type, 2017-2023 ($Million)
6.5.5.2. Market Assessment and Forecast, By Distribution Channel, 2017-2023 ($Million)
6.5.6. Australia
6.5.6.1. Market Assessment and Forecast, By Type, 2017-2023 ($Million)
6.5.6.2. Market Assessment and Forecast, By Distribution Channel, 2017-2023 ($Million)
6.5.7. India
6.5.7.1. Market Assessment and Forecast, By Type, 2017-2023 ($Million)
6.5.7.2. Market Assessment and Forecast, By Distribution Channel, 2017-2023 ($Million)
6.5.8. South Korea
6.5.8.1. Market Assessment and Forecast, By Type, 2017-2023 ($Million)
6.5.8.2. Market Assessment and Forecast, By Distribution Channel, 2017-2023 ($Million)
6.5.9. Rest of Asia-Pacific
6.5.9.1. Market Assessment and Forecast, By Type, 2017-2023 ($Million)
6.5.9.2. Market Assessment and Forecast, By Distribution Channel, 2017-2023 ($Million)
6.6. Rest of the World
6.6.1. Market Assessment and Forecast, By Country, 2017-2023 ($Million)
6.6.2. Market Assessment and Forecast, By Type, 2017-2023 ($Million)
6.6.3. Market Assessment and Forecast, By Distribution Channel, 2017-2023 ($Million)
6.6.4. Brazil
6.6.4.1. Market Assessment and Forecast, By Type, 2017-2023 ($Million)
6.6.4.2. Market Assessment and Forecast, By Distribution Channel, 2017-2023 ($Million)
6.6.5. Turkey
6.6.5.1. Market Assessment and Forecast, By Type, 2017-2023 ($Million)
6.6.5.2. Market Assessment and Forecast, By Distribution Channel, 2017-2023 ($Million)
6.6.6. Saudi Arabia
6.6.6.1. Market Assessment and Forecast, By Type, 2017-2023 ($Million)
6.6.6.2. Market Assessment and Forecast, By Distribution Channel, 2017-2023 ($Million)
6.6.7. South Africa
6.6.7.1. Market Assessment and Forecast, By Type, 2017-2023 ($Million)
6.6.7.2. Market Assessment and Forecast, By Distribution Channel, 2017-2023 ($Million)
6.6.8. United Arab Emirates
6.6.8.1. Market Assessment and Forecast, By Type, 2017-2023 ($Million)
6.6.8.2. Market Assessment and Forecast, By Distribution Channel, 2017-2023 ($Million)
6.6.9. Others
6.6.9.1. Market Assessment and Forecast, By Type, 2017-2023 ($Million)
6.6.9.2. Market Assessment and Forecast, By Distribution Channel, 2017-2023 ($Million)
7. Company Profiles
7.1. Revive Kombucha
7.1.1. Business Overview
7.1.2. Product Portfolio
7.1.3. Strategic Developments
7.2. Buchi Kombucha
7.2.1. Business Overview
7.2.2. Product Portfolio
7.2.3. Strategic Developments
7.3. Cell-Nique Corporation
7.3.1. Business Overview
7.3.2. Product Portfolio
7.3.3. Strategic Developments
7.4. Red Bull GmbH
7.4.1. Business Overview
7.4.2. Product Portfolio
7.4.3. Strategic Developments
7.5. Humm Kombucha LLC
7.5.1. Business Overview
7.5.2. Product Portfolio
7.5.3. Strategic Developments
7.6. Makana Beverages Inc.
7.6.1. Business Overview
7.6.2. Product Portfolio
7.6.3. Strategic Developments
7.7. Kombucha Wonder Drink LLC
7.7.1. Business Overview
7.7.2. Product Portfolio
7.7.3. Strategic Developments
7.8. Reed's, Inc.
7.8.1. Business Overview
7.8.2. Product Portfolio
7.8.3. Strategic Developments
List of Tables
Table: Global Kombucha Market, By Type ($Million), 2017-2023
Table: Organic Market, By Region ($Million), 2017-2023
Table: Flavored Market, By Region ($Million), 2017-2023
Table: Global Kombucha Market, By Distribution Channel ($Million), 2017-2023
Table: Online stores Market, By Region ($Million), 2017-2023
Table: Supermarkets Market, By Region ($Million), 2017-2023
Table: Health stores Market, By Region ($Million), 2017-2023
Table: Food and Drink Specialty Stores Market, By Region ($Million), 2017-2023
Table: Other Distribution Channels Market, By Region ($Million), 2017-2023
Table: Global Kombucha Market, By Region ($Million), 2017-2023
Table: North America Kombucha Market, By Country, 2017-2023 ($Million)
Table: North America Kombucha Market, By Type, 2017-2023 ($Million)
Table: North America Kombucha Market, By Distribution Channel, 2017-2023 ($Million)
Table: U.S. Kombucha Market, By Type, 2017-2023 ($Million)
Table: U.S. Kombucha Market, By Distribution Channel, 2017-2023 ($Million)
Table: Canada Kombucha Market, By Type, 2017-2023 ($Million)
Table: Canada Kombucha Market, By Distribution Channel, 2017-2023 ($Million)
Table: Mexico Kombucha Market, By Type, 2017-2023 ($Million)
Table: Mexico Kombucha Market, By Distribution Channel, 2017-2023 ($Million)
Table: Europe Kombucha Market, By Country, 2017-2023 ($Million)
Table: Europe Kombucha Market, By Type, 2017-2023 ($Million)
Table: Europe Kombucha Market, By Distribution Channel, 2017-2023 ($Million)
Table: Germany Kombucha Market, By Type, 2017-2023 ($Million)
Table: Germany Kombucha Market, By Distribution Channel, 2017-2023 ($Million)
Table: France Kombucha Market, By Type, 2017-2023 ($Million)
Table: France Kombucha Market, By Distribution Channel, 2017-2023 ($Million)
Table: UK Kombucha Market, By Type, 2017-2023 ($Million)
Table: UK Kombucha Market, By Distribution Channel, 2017-2023 ($Million)
Table: Italy Kombucha Market, By Type, 2017-2023 ($Million)
Table: Italy Kombucha Market, By Distribution Channel, 2017-2023 ($Million)
Table: Spain Kombucha Market, By Type, 2017-2023 ($Million)
Table: Spain Kombucha Market, By Distribution Channel, 2017-2023 ($Million)
Table: Rest of Europe Kombucha Market, By Type, 2017-2023 ($Million)
Table: Rest of Europe Kombucha Market, By Distribution Channel, 2017-2023 ($Million)
Table: Asia-Pacific Kombucha Market, By Country, 2017-2023 ($Million)
Table: Asia-Pacific Kombucha Market, By Type, 2017-2023 ($Million)
Table: .Asia-Pacific Kombucha Market, By Distribution Channel, 2017-2023 ($Million)
Table: Japan Kombucha Market, By Type, 2017-2023 ($Million)
Table: Japan Kombucha Market, By Distribution Channel, 2017-2023 ($Million)
Table: China Kombucha Market, By Type, 2017-2023 ($Million)
Table: China Kombucha Market, By Distribution Channel, 2017-2023 ($Million)
Table: Australia Kombucha Market, By Type, 2017-2023 ($Million)
Table: Australia Kombucha Market, By Distribution Channel, 2017-2023 ($Million)
Table: India Kombucha Market, By Type, 2017-2023 ($Million)
Table: India Kombucha Market, By Distribution Channel, 2017-2023 ($Million)
Table: South Korea Kombucha Market, By Type, 2017-2023 ($Million)
Table: South Korea Kombucha Market, By Distribution Channel, 2017-2023 ($Million)
Table: Rest of Asia-Pacific Kombucha Market, By Type, 2017-2023 ($Million)
Table: Rest of Asia-Pacific Kombucha Market, By Distribution Channel, 2017-2023 ($Million)
Table: Rest of the World Kombucha Market, By Country, 2017-2023 ($Million)
Table: Rest of the World Kombucha Market, By Type, 2017-2023 ($Million)
Table: Rest of the World Kombucha Market, By Distribution Channel, 2017-2023 ($Million)
Table: Brazil Kombucha Market, By Type, 2017-2023 ($Million)
Table: Brazil Kombucha Market, By Distribution Channel, 2017-2023 ($Million)
Table: Turkey Kombucha Market, By Type, 2017-2023 ($Million)
Table: Turkey Kombucha Market, By Distribution Channel, 2017-2023 ($Million)
Table: Saudi Arabia Kombucha Market, By Type, 2017-2023 ($Million)
Table: Saudi Arabia Kombucha Market, By Distribution Channel, 2017-2023 ($Million)
Table: South Africa Kombucha Market, By Type, 2017-2023 ($Million)
Table: South Africa Kombucha Market, By Distribution Channel, 2017-2023 ($Million)
Table: United Arab Emirates Kombucha Market, By Type, 2017-2023 ($Million)
Table: United Arab Emirates Kombucha Market, By Distribution Channel, 2017-2023 ($Million)
Table: Others Kombucha Market, By Type, 2017-2023 ($Million)
Table: Others Kombucha Market, By Distribution Channel, 2017-2023 ($Million)
Table: Revive Kombucha: Key Strategic Developments, 2017-2017
Table: Buchi Kombucha: Key Strategic Developments, 2017-2017
Table: Cell-Nique Corporation: Key Strategic Developments, 2017-2017
Table: Red Bull GmbH: Key Strategic Developments, 2017-2017
Table: Humm Kombucha LLC: Key Strategic Developments, 2017-2017
Table: Makana Beverages Inc.: Key Strategic Developments, 2017-2017
Table: Kombucha Wonder Drink LLC: Key Strategic Developments, 2017-2017
Table: Reed's, Inc.: Key Strategic Developments, 2017-2017
List of Figures
Figure: Global Kombucha Market Share, By Type, 2017 & 2023
Figure: Kombucha Market, By Distribution Channel, 2017, ($Million)
Figure: Kombucha Market, By Region, 2017, ($Million)
Research Methodology
We use both primary as well as secondary research for our market surveys, estimates and for developing forecast. Our research process commence by analyzing the problem which enable us to design the scope for our research study. Our research process is uniquely designed with enough flexibility to adjust according to changing nature of products and markets, while retaining core element to ensure reliability and accuracy in research findings. We understand both macro and micro-economic factors to evaluate and forecast different market segments.
Data Mining
Data is extensively collected through various secondary sources such as annual reports, investor presentations, SEC filings, and other corporate publications. We also refer trade magazines, technical journals, paid databases such as Factiva and Bloomberg, industry trade journals, scientific journals, and social media data to understand market dynamics and industry trends. Further, we also conduct primary research to understand market drivers, restraints, opportunities, challenges, and competitive scenario to build our analysis.
Data Collection Matrix
Data Collection Matrix |
Supply Side |
Demand Side |
Primary Data Sources |
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Secondary Data Sources |
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Market Modeling and Forecasting
We use epidemiology and capital equipment-based models to forecast market size of different segments at country and regional level.
We do forecast on basis of several parameters such as market drivers, market opportunities, industry trends government regulations, raw materials supply and trade dynamics to ensure relevance of forecast with market scenario. With increasing need to granulized information, we used bottom-up methodology for forecasting where we evaluate each regional segment differently and combined all forecast to develop final market forecast.
Data Validation
We believe primary research is a very important tool in analyzing and forecasting different markets. In order to make sure accuracy of our findings, our team conducts primary interviews at every stage of research to gain deep insights into current business environment and future trends and key developments in market. This includes use of various methods such as telephonic interviews, focus groups, face to face interviews and questionnaires to validate our research from all aspects. We validate our data through primary research from key industry leaders such as CEO, product managers, marketing managers, suppliers, distributors, and consumers are frequently interviewed. These interviews provide valuable insights which help us to have better market understanding besides validating our estimates and forecast.
Data Triangulation
Industry Analysis
Qualitative Data |
Quantitative Data (2017-2025) |
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