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TV Ad-spending Market by Type and Application- Global Industry Analysis & Forecast to 2027
Published On : February 2021 Pages : 159 Category: Next Generation Technology Report Code : IC0215971
SEGMENTS & REGIONS:
- Regions: North America, Europe, Asia- Pacific, Latin America, Middle East & Africa
TV Ad-spending Market by Type(Linear Tv, PC, Tablet, Streaming Television, Smartphone) Application (Telecom, Electronics, Financial Services, Healthcare, Automobile, Travel) - Global Industry Analysis & Forecast to 2027
Industry Outlook and Trend Analysis
TV Ad-spending Market has encountered significant development over the recent years and is anticipated to grow tremendously over the forecast period.Advertising on TV helps marketers to raise awareness about their goods and influence consumers' purchase decisions.
Drivers and Restraints
Top-down and bottom-up approaches are used to validate the global market size market and estimate the market size for company, regions segments, type segments and applications (end users). In the complete market engineering process, both top-down and bottom-up approaches were extensively used, along with several data triangulation methods, to perform market estimation and market forecasting for the overall market segments and sub segments listed in this report. Extensive qualitative and further quantitative analysis is also done from all the numbers arrived at in the complete market engineering process to list key information throughout the report.
Regional Insights
The data for 2021 is an estimate, based on the history data and the integrated view of industry experts, manufacturers, distributors and end users etc.
By Region
- North America
- U.S.
- Canada
- Mexico
- Europe
- Germany
- UK
- France
- Russia
- Italy
- Rest of Europe
- Asia-Pacific
- China
- Japan
- South Korea
- India
- Southeast Asia
- Rest of Asia-Pacific
- SouthAmerica
- Brazil
- Argentina
- Columbia
- Rest of South America
- Middle East and Africa
- Saudi Arabia
- UAE
- Egypt
- Nigeria
- South Africa
- Rest of MEA
Competitive Analysis
The major players in the market are profiled in detail in view of qualities, for example, company portfolio, business strategies, financial overview, recent developments, and share of the overall industry.
- Comcast
- American Express
- Ford
- Pfizer
- P&G
- Verizon Communications
- Chrysler
- AT&T
- General Motors
Some of the key questions answered by the report are:
- What was the market size in 2017 and forecast from 2021 to 2027?
- What will be the industry market growth from 2017 to 2027?
- What are the major drivers, restraints, opportunities, challenges, and industry trends and their impact on the market forecast?
- What are the major segments leading the market growth and why?
- Which are the leading players in the market and what are the major strategies adopted by them to sustain the market competition?
Market Classification
· TV Ad-spending Market, ByType, Estimates and Forecast, 2017-2027 ($Million)
o Linear Tv
o PC
o Tablet
o Streaming Television
o Smartphone
· TV Ad-spending Market, ByApplication, Estimates and Forecast, 2017-2027 ($Million)
o Telecom
o Electronics
o Financial Services
o Healthcare
o Automobile
o Trave
· TV Ad-spending Market, By Key Players, Estimates and Forecast, 2017-2027 ($Million)
o Comcast
o American Express
o Ford
o Pfizer
o P&G
o Verizon Communications
o Chrysler
o AT&T
o General Motors
· TV Ad-spending Market, By Region, Estimates and Forecast, 2017-2027 ($Million)
o North America
§ North America TV Ad-spending Market, By Country
o U.S. TV Ad-spending Market
o Canada TV Ad-spending Market
o Mexico TV Ad-spending Market
o Europe
§ Europe TV Ad-spending Market, By Country
· Germany TV Ad-spending Market
o UK TV Ad-spending Market
o France TV Ad-spending Market
o RussiaTV Ad-spending Market
o Italy TV Ad-spending Market
o Rest of Europe TV Ad-spending Market
o Asia-Pacific
§ Asia-Pacific TV Ad-spending Market, By Country
o ChinaTV Ad-spending Market
o Japan TV Ad-spending Market
o South KoreaTV Ad-spending Market
o India TV Ad-spending Market
o Southeast AsiaTV Ad-spending Market
o Rest of Asia-Pacific TV Ad-spending Market
o South America
§ South AmericaTV Ad-spending Market
o Brazil TV Ad-spending Market
o ArgentinaTV Ad-spending Market
o ColumbiaTV Ad-spending Market
o Rest of South America TV Ad-spending Market
o Middle East and Africa
§ Middle East and AfricaTV Ad-spending Market
o Saudi ArabiaTV Ad-spending Market
o UAETV Ad-spending Market
o EgyptTV Ad-spending Market
o NigeriaTV Ad-spending Market
o South Africa TV Ad-spending Market
o Rest of MEA TV Ad-spending Market
Table of Contents:
1. Introduction
1.1. Report Description
2. Executive Summary
2.1. Key Highlights
3. Market Overview
3.1. Introduction
3.1.1. Market Definition
3.1.2. Market Segmentation
3.2. Market Dynamics
3.2.1. Drivers
3.2.2. Restraints
3.2.3. Opportunities
4. Market Analysis by Regions
4.1. North America (United States, Canada and Mexico)
4.1.1. United States Market Status and Outlook (2017-2027)
4.1.2. Canada Market Status and Outlook (2017-2027)
4.1.3. Mexico Market Status and Outlook (2017-2027)
4.2. Europe (Germany, France, UK, Russia, Italy and Rest of Europe)
4.2.1. Germany Market Status and Outlook (2017-2027)
4.2.2. France Market Status and Outlook (2017-2027)
4.2.3. UK Market Status and Outlook (2017-2027)
4.2.4. Russia Market Status and Outlook (2017-2027)
4.2.5. Italy Market Status and Outlook (2017-2027)
4.2.6. Rest of Europe Market Status and Outlook (2017-2027)
4.3. Asia-Pacific (China, Japan, Korea, India, Southeast Asia and Rest of Asia-Pacific)
4.3.1. China Market Status and Outlook (2017-2027)
4.3.2. Japan Market Status and Outlook (2017-2027)
4.3.3. Korea Market Status and Outlook (2017-2027)
4.3.4. India Market Status and Outlook (2017-2027)
4.3.5. Southeast Asia Market Status and Outlook (2017-2027)
4.3.6. Rest of Asia-Pacific Market Status and Outlook (2017-2027)
4.4. South America (Brazil, Argentina, Columbia and Rest of South America)
4.4.1. Brazil Market Status and Outlook (2017-2027)
4.4.2. Argentina Market Status and Outlook (2017-2027)
4.4.3. Columbia Market Status and Outlook (2017-2027)
4.4.4. Rest of South America Market Status and Outlook (2017-2027)
4.5. Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria, South Africa and Rest of MEA)
4.5.1. Saudi Arabia Market Status and Outlook (2017-2027)
4.5.2. United Arab Emirates Market Status and Outlook (2017-2027)
4.5.3. Egypt Market Status and Outlook (2017-2027)
4.5.4. Nigeria Market Status and Outlook (2017-2027)
4.5.5. South Africa Market Status and Outlook (2017-2027)
4.5.6. Turkey Market Status and Outlook (2017-2027)
4.5.7. Rest of Middle East and Africa Market Status and Outlook (2017-2027)
5. TV Ad-spending Market, By Type
5.1. Introduction
5.2. Global TV Ad-spending Revenue and Market Share by Type (2017-2021)
5.2.1. Global TV Ad-spending Revenue and Revenue Share by Type (2017-2021)
5.3. Linear Tv
5.3.1. Global Linear Tv Revenue and Growth Rate (2017-2021)
5.4. PC
5.4.1. Global PC Revenue and Growth Rate (2017-2021)
5.5. Tablet
5.5.1. Global Tablet Revenue and Growth Rate (2017-2021)
5.6. Streaming Television
5.6.1. Global Streaming Television Revenue and Growth Rate (2017-2021)
5.7. Smartphone
5.7.1. Global Smartphone Revenue and Growth Rate (2017-2021)
6. TV Ad-spending Market, By Application
6.1. Introduction
6.2. Global TV Ad-spending Revenue and Market Share by Application (2017-2021)
6.2.1. Global TV Ad-spending Revenue and Revenue Share by Application (2017-2021)
6.3. Telecom
6.3.1. Global Telecom Revenue and Growth Rate (2017-2021)
6.4. Electronics
6.4.1. Global Electronics Revenue and Growth Rate (2017-2021)
6.5. Financial Services
6.5.1. Global Financial Services Revenue and Growth Rate (2017-2021)
6.6. Healthcare
6.6.1. Global Healthcare Revenue and Growth Rate (2017-2021)
6.7. Automobile
6.7.1. Global Automobile Revenue and Growth Rate (2017-2021)
6.8. Trave
6.8.1. Global Trave Revenue and Growth Rate (2017-2021)
7. TV Ad-spending Market, By Region
7.1. Introduction
7.2. Global TV Ad-spending Revenue and Market Share by Regions
7.2.1. Global TV Ad-spending Revenue by Regions (2017-2021)
7.3. North America TV Ad-spending by Countries
7.3.1. North America TV Ad-spending Revenue and Growth Rate (2017-2021)
7.3.2. North America TV Ad-spending Revenue (Million USD) by Countries (2017-2021)
7.3.3. United States
7.3.3.1. United States TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2021)
7.3.4. Canada
7.3.4.1. Canada TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2021)
7.3.5. Mexico
7.3.5.1. Mexico TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2021)
7.4. Europe TV Ad-spending by Countries
7.4.1. Europe TV Ad-spending Revenue and Growth Rate (2017-2021)
7.4.2. Europe TV Ad-spending Revenue (Million USD) by Countries (2017-2021)
7.4.3. Germany
7.4.3.1. Germany TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2021)
7.4.4. France
7.4.4.1. France TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2021)
7.4.5. UK
7.4.5.1. UK TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2021)
7.4.6. Russia
7.4.6.1. Russia TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2021)
7.4.7. Italy
7.4.7.1. Italy TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2021)
7.4.8. Rest of Europe
7.4.8.1. Rest of Europe TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2021)
7.5. Asia-Pacific TV Ad-spending by Countries
7.5.1. Asia-Pacific TV Ad-spending Revenue and Growth Rate (2017-2021)
7.5.2. Asia-Pacific TV Ad-spending Revenue (Million USD) by Countries (2017-2021)
7.5.3. China
7.5.3.1. China TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2021)
7.5.4. Japan
7.5.4.1. Japan TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2021)
7.5.5. Korea
7.5.5.1. Korea TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2021)
7.5.6. India
7.5.6.1. India TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2021)
7.5.7. Southeast Asia
7.5.7.1. Southeast Asia TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2021)
7.5.8. Rest of Asia-Pacific
7.5.8.1. Rest of Asia-Pacific TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2021)
7.6. South America TV Ad-spending by Countries
7.6.1. South America TV Ad-spending Revenue and Growth Rate (2017-2021)
7.6.2. South America TV Ad-spending Revenue (Million USD) by Countries (2017-2021)
7.6.3. Brazil
7.6.3.1. Brazil TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2021)
7.6.4. Argentina
7.6.4.1. Argentina TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2021)
7.6.5. Columbia
7.6.5.1. Columbia TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2021)
7.6.6. Rest of South America
7.6.6.1. Rest of South America TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2021)
7.7. Middle East and Africa TV Ad-spending by Countries
7.7.1. Middle East and Africa TV Ad-spending Revenue and Growth Rate (2017-2021)
7.7.2. Middle East and Africa TV Ad-spending Revenue (Million USD) by Countries (2017-2021)
7.7.3. Saudi Arabia
7.7.3.1. Saudi Arabia TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2021)
7.7.4. United Arab Emirates
7.7.4.1. United Arab Emirates TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2021)
7.7.5. Egypt
7.7.5.1. Egypt TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2021)
7.7.6. Nigeria
7.7.6.1. Nigeria TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2021)
7.7.7. South Africa
7.7.7.1. South Africa TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2021)
7.7.8. Turkey
7.7.8.1. Turkey TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2021)
7.7.9. Rest of Middle East and Africa
7.7.9.1. Rest of Middle East and Africa TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2021)
8. Company Profiles
8.1. Comcast
8.1.1. Business Overview
8.1.2. Service Portfolio
8.1.3. Strategic Developments
8.1.4. Financial Overview
8.2. American Express
8.2.1. Business Overview
8.2.2. Service Portfolio
8.2.3. Strategic Developments
8.2.4. Financial Overview
8.3. Ford
8.3.1. Business Overview
8.3.2. Service Portfolio
8.3.3. Strategic Developments
8.3.4. Financial Overview
8.4. Pfizer
8.4.1. Business Overview
8.4.2. Service Portfolio
8.4.3. Strategic Developments
8.4.4. Financial Overview
8.5. P&G
8.5.1. Business Overview
8.5.2. Service Portfolio
8.5.3. Strategic Developments
8.5.4. Financial Overview
8.6. Verizon Communications
8.6.1. Business Overview
8.6.2. Service Portfolio
8.6.3. Strategic Developments
8.6.4. Financial Overview
8.7. Chrysler
8.7.1. Business Overview
8.7.2. Service Portfolio
8.7.3. Strategic Developments
8.7.4. Financial Overview
8.8. AT&T
8.8.1. Business Overview
8.8.2. Service Portfolio
8.8.3. Strategic Developments
8.8.4. Financial Overview
8.9. General Motors
8.9.1. Business Overview
8.9.2. Service Portfolio
8.9.3. Strategic Developments
8.9.4. Financial Overview
9. TV Ad-spending Market Forecast (2022-2027)
9.1. Global TV Ad-spending Revenue (Millions USD) and Growth Rate (2022-2027)
9.2. TV Ad-spending Market Forecast by Regions (2022-2027)
9.2.1. North America TV Ad-spending Market Forecast (2022-2027)
9.2.1.1. United States TV Ad-spending Market Forecast (2022-2027)
9.2.1.2. Canada TV Ad-spending Market Forecast (2022-2027)
9.2.1.3. Mexico TV Ad-spending Market Forecast (2022-2027)
9.2.2. Europe TV Ad-spending Market Forecast (2022-2027)
9.2.2.1. Germany TV Ad-spending Market Forecast (2022-2027)
9.2.2.2. France TV Ad-spending Market Forecast (2022-2027)
9.2.2.3. UK TV Ad-spending Market Forecast (2022-2027)
9.2.2.4. Russia TV Ad-spending Market Forecast (2022-2027)
9.2.2.5. Italy TV Ad-spending Market Forecast (2022-2027)
9.2.2.6. Rest of Europe TV Ad-spending Market Forecast (2022-2027)
9.2.3. Asia-Pacific TV Ad-spending Market Forecast (2022-2027)
9.2.3.1. China TV Ad-spending Market Forecast (2022-2027)
9.2.3.2. Japan TV Ad-spending Market Forecast (2022-2027)
9.2.3.3. Korea TV Ad-spending Market Forecast (2022-2027)
9.2.3.4. India TV Ad-spending Market Forecast (2022-2027)
9.2.3.5. Southeast Asia TV Ad-spending Market Forecast (2022-2027)
9.2.3.6. Rest of Asia-Pacific TV Ad-spending Market Forecast (2022-2027)
9.2.4. South America TV Ad-spending Market Forecast (2022-2027)
9.2.4.1. Brazil TV Ad-spending Market Forecast (2022-2027)
9.2.4.2. Argentina TV Ad-spending Market Forecast (2022-2027)
9.2.4.3. Columbia TV Ad-spending Market Forecast (2022-2027)
9.2.4.4. Rest of South America TV Ad-spending Market Forecast (2022-2027)
9.2.5. Middle East and Africa TV Ad-spending Market Forecast (2022-2027)
9.2.5.1. Saudi Arabia TV Ad-spending Market Forecast (2022-2027)
9.2.5.2. United Arab Emirates TV Ad-spending Market Forecast (2022-2027)
9.2.5.3. Egypt TV Ad-spending Market Forecast (2022-2027)
9.2.5.4. Nigeria TV Ad-spending Market Forecast (2022-2027)
9.2.5.5. South Africa TV Ad-spending Market Forecast (2022-2027)
9.2.5.6. Turkey TV Ad-spending Market Forecast (2022-2027)
9.2.5.7. Rest of Middle East and Africa TV Ad-spending Market Forecast (2022-2027)
9.3. TV Ad-spending Market Forecast by Type (2022-2027)
9.3.1. TV Ad-spending Forecast by Type (2022-2027)
9.3.2. TV Ad-spending Market Share Forecast by Type (2022-2027)
9.4. TV Ad-spending Market Forecast by Application (2022-2027)
9.4.1. TV Ad-spending Forecast by Application (2022-2027)
9.4.2. TV Ad-spending Market Share Forecast by Application (2022-2027)
List of Tables
List of Tables and Figures:
Figure United States TV Ad-spending Revenue (Million USD) and Growth Rate (2017-2027)
Figure Canada TV Ad-spending Revenue (Million USD) and Growth Rate (2017-2027)
Figure Mexico TV Ad-spending Revenue (Million USD) and Growth Rate (2017-2027)
Figure Germany TV Ad-spending Revenue (Million USD) and Growth Rate (2017-2027)
Figure France TV Ad-spending Revenue (Million USD) and Growth Rate (2017-2027)
Figure UK TV Ad-spending Revenue (Million USD) and Growth Rate (2017-2027)
Figure Russia TV Ad-spending Revenue (Million USD) and Growth Rate (2017-2027)
Figure Italy TV Ad-spending Revenue (Million USD) and Growth Rate (2017-2027)
Figure Rest of Europe TV Ad-spending Revenue (Million USD) and Growth Rate (2017-2027)
Figure China TV Ad-spending Revenue (Million USD) and Growth Rate (2017-2027)
Figure Japan TV Ad-spending Revenue (Million USD) and Growth Rate (2017-2027)
Figure Korea TV Ad-spending Revenue (Million USD) and Growth Rate (2017-2027)
Figure India TV Ad-spending Revenue (Million USD) and Growth Rate (2017-2027)
Figure Southeast Asia TV Ad-spending Revenue (Million USD) and Growth Rate (2017-2027)
Figure Rest of Asia-Pacific TV Ad-spending Revenue (Million USD) and Growth Rate (2017-2027)
Figure Brazil TV Ad-spending Revenue (Million USD) and Growth Rate (2017-2027)
Figure Argentina TV Ad-spending Revenue (Million USD) and Growth Rate (2017-2027)
Figure Columbia TV Ad-spending Revenue (Million USD) and Growth Rate (2017-2027)
Figure Rest of South America TV Ad-spending Revenue (Million USD) and Growth Rate (2017-2027)
Figure Saudi Arabia TV Ad-spending Revenue (Million USD) and Growth Rate (2017-2027)
Figure United Arab Emirates TV Ad-spending Revenue (Million USD) and Growth Rate (2017-2027)
Figure Egypt TV Ad-spending Revenue (Million USD) and Growth Rate (2017-2027)
Figure Nigeria TV Ad-spending Revenue (Million USD) and Growth Rate (2017-2027)
Figure South Africa TV Ad-spending Revenue (Million USD) and Growth Rate (2017-2027)
Figure Turkey TV Ad-spending Revenue (Million USD) and Growth Rate (2017-2027)
Figure Rest of Middle East and Africa TV Ad-spending Revenue (Million USD) and Growth Rate (2017-2027)
Table Global TV Ad-spending Revenue and Revenue Share by Type (2017-2019)
Figure Global Linear Tv Revenue and Growth Rate (2017-2019)
Figure Global PC Revenue and Growth Rate (2017-2019)
Figure Global Tablet Revenue and Growth Rate (2017-2019)
Figure Global Streaming Television Revenue and Growth Rate (2017-2019)
Figure Global Smartphone Revenue and Growth Rate (2017-2019)
Table Global TV Ad-spending Revenue and Revenue Share by Application (2017-2019)
Figure Global Telecom Revenue and Growth Rate (2017-2019)
Figure Global Electronics Revenue and Growth Rate (2017-2019)
Figure Global Financial Services Revenue and Growth Rate (2017-2019)
Figure Global Healthcare Revenue and Growth Rate (2017-2019)
Figure Global Automobile Revenue and Growth Rate (2017-2019)
Figure Global Trave Revenue and Growth Rate (2017-2019)
Table Global TV Ad-spending Revenue by Regions (2017-2019)
Figure North America TV Ad-spending Growth Rate (2017-2019)
Figure North America TV Ad-spending Revenue and Growth Rate (2017-2019)
Figure North America TV Ad-spending by Countries (2017-2019)
Figure North America TV Ad-spending Revenue (Million USD) by Countries (2017-2019)
Figure United States TV Ad-spending Growth Rate (2017-2019)
Figure United States TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2019)
Figure Canada TV Ad-spending Growth Rate (2017-2019)
Figure Canada TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2019)
Figure Mexico TV Ad-spending Growth Rate (2017-2019)
Figure Mexico TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2019)
Figure Europe TV Ad-spending Growth Rate (2017-2019)
Figure Europe TV Ad-spending Revenue and Growth Rate (2017-2019)
Figure Europe TV Ad-spending by Countries (2017-2019)
Figure Europe TV Ad-spending Revenue (Million USD) by Countries (2017-2019)
Figure Germany TV Ad-spending Growth Rate (2017-2019)
Figure Germany TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2019)
Figure France TV Ad-spending Growth Rate (2017-2019)
Figure France TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2019)
Figure UK TV Ad-spending Growth Rate (2017-2019)
Figure UK TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2019)
Figure Russia TV Ad-spending Growth Rate (2017-2019)
Figure Russia TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2019)
Figure Italy TV Ad-spending Growth Rate (2017-2019)
Figure Italy TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2019)
Figure Rest of Europe TV Ad-spending Growth Rate (2017-2019)
Figure Rest of Europe TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2019)
Figure Asia-Pacific TV Ad-spending Growth Rate (2017-2019)
Figure Asia-Pacific TV Ad-spending Revenue and Growth Rate (2017-2019)
Figure Asia-Pacific TV Ad-spending by Countries (2017-2019)
Figure Asia-Pacific TV Ad-spending Revenue (Million USD) by Countries (2017-2019)
Figure China TV Ad-spending Growth Rate (2017-2019)
Figure China TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2019)
Figure Japan TV Ad-spending Growth Rate (2017-2019)
Figure Japan TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2019)
Figure Korea TV Ad-spending Growth Rate (2017-2019)
Figure Korea TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2019)
Figure India TV Ad-spending Growth Rate (2017-2019)
Figure India TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2019)
Figure Southeast Asia TV Ad-spending Growth Rate (2017-2019)
Figure Southeast Asia TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2019)
Figure Rest of Asia-Pacific TV Ad-spending Growth Rate (2017-2019)
Figure Rest of Asia-Pacific TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2019)
Figure South America TV Ad-spending Growth Rate (2017-2019)
Figure South America TV Ad-spending Revenue and Growth Rate (2017-2019)
Figure South America TV Ad-spending by Countries (2017-2019)
Figure South America TV Ad-spending Revenue (Million USD) by Countries (2017-2019)
Figure Brazil TV Ad-spending Growth Rate (2017-2019)
Figure Brazil TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2019)
Figure Argentina TV Ad-spending Growth Rate (2017-2019)
Figure Argentina TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2019)
Figure Columbia TV Ad-spending Growth Rate (2017-2019)
Figure Columbia TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2019)
Figure Rest of South America TV Ad-spending Growth Rate (2017-2019)
Figure Rest of South America TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2019)
Figure Middle East and Africa TV Ad-spending Growth Rate (2017-2019)
Figure Middle East and Africa TV Ad-spending Revenue and Growth Rate (2017-2019)
Figure Middle East and Africa TV Ad-spending by Countries (2017-2019)
Figure Middle East and Africa TV Ad-spending Revenue (Million USD) by Countries (2017-2019)
Figure Saudi Arabia TV Ad-spending Growth Rate (2017-2019)
Figure Saudi Arabia TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2019)
Figure United Arab Emirates TV Ad-spending Growth Rate (2017-2019)
Figure United Arab Emirates TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2019)
Figure Egypt TV Ad-spending Growth Rate (2017-2019)
Figure Egypt TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2019)
Figure Nigeria TV Ad-spending Growth Rate (2017-2019)
Figure Nigeria TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2019)
Figure South Africa TV Ad-spending Growth Rate (2017-2019)
Figure South Africa TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2019)
Figure Turkey TV Ad-spending Growth Rate (2017-2019)
Figure Turkey TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2019)
Figure Rest of Middle East and Africa TV Ad-spending Growth Rate (2017-2019)
Figure Rest of Middle East and Africa TV Ad-spending Revenue (Millions USD) and Growth Rate (2017-2019)
Table Comcast TV Ad-spending Financial Overview
Table American Express TV Ad-spending Financial Overview
Table Ford TV Ad-spending Financial Overview
Table Pfizer TV Ad-spending Financial Overview
Table P&G TV Ad-spending Financial Overview
Table Verizon Communications TV Ad-spending Financial Overview
Table Chrysler TV Ad-spending Financial Overview
Table AT&T TV Ad-spending Financial Overview
Table General Motors TV Ad-spending Financial Overview
Figure Global TV Ad-spending Revenue (Millions USD) and Growth Rate (2019-2027)
Table TV Ad-spending Market Forecast by Regions (2019-2027)
Figure North America TV Ad-spending Market Forecast (2019-2027)
Figure United States TV Ad-spending Market Forecast (2019-2027)
Figure Canada TV Ad-spending Market Forecast (2019-2027)
Figure Mexico TV Ad-spending Market Forecast (2019-2027)
Figure Europe TV Ad-spending Market Forecast (2019-2027)
Figure Germany TV Ad-spending Market Forecast (2019-2027)
Figure France TV Ad-spending Market Forecast (2019-2027)
Figure UK TV Ad-spending Market Forecast (2019-2027)
Figure Russia TV Ad-spending Market Forecast (2019-2027)
Figure Italy TV Ad-spending Market Forecast (2019-2027)
Figure Rest of Europe TV Ad-spending Market Forecast (2019-2027)
Figure Asia-Pacific TV Ad-spending Market Forecast (2019-2027)
Figure China TV Ad-spending Market Forecast (2019-2027)
Figure Japan TV Ad-spending Market Forecast (2019-2027)
Figure Korea TV Ad-spending Market Forecast (2019-2027)
Figure India TV Ad-spending Market Forecast (2019-2027)
Figure Southeast Asia TV Ad-spending Market Forecast (2019-2027)
Figure Rest of Asia-Pacific TV Ad-spending Market Forecast (2019-2027)
Figure South America TV Ad-spending Market Forecast (2019-2027)
Figure Brazil TV Ad-spending Market Forecast (2019-2027)
Figure Argentina TV Ad-spending Market Forecast (2019-2027)
Figure Columbia TV Ad-spending Market Forecast (2019-2027)
Figure Rest of South America TV Ad-spending Market Forecast (2019-2027)
Figure Middle East and Africa TV Ad-spending Market Forecast (2019-2027)
Figure Saudi Arabia TV Ad-spending Market Forecast (2019-2027)
Figure United Arab Emirates TV Ad-spending Market Forecast (2019-2027)
Figure Egypt TV Ad-spending Market Forecast (2019-2027)
Figure Nigeria TV Ad-spending Market Forecast (2019-2027)
Figure South Africa TV Ad-spending Market Forecast (2019-2027)
Figure Turkey TV Ad-spending Market Forecast (2019-2027)
Figure Rest of Middle East and Africa TV Ad-spending Market Forecast (2019-2027)
Figure Global TV Ad-spending Forecast by Type (2019-2027)
Figure Global TV Ad-spending Market Share Forecast by Type (2019-2027)
Figure Global TV Ad-spending Forecast by Type (2019-2027)
Figure Global TV Ad-spending Forecast by Application (2019-2027)
Figure Global TV Ad-spending Market Share Forecast by Application (2019-2027)
Figure Global TV Ad-spending Forecast by Application (2019-2027)
Please Note: Data related to the Companies are subject to Availability.
Research Methodology
We use both primary as well as secondary research for our market surveys, estimates and for developing forecast. Our research process commence by analyzing the problem which enable us to design the scope for our research study. Our research process is uniquely designed with enough flexibility to adjust according to changing nature of products and markets, while retaining core element to ensure reliability and accuracy in research findings. We understand both macro and micro-economic factors to evaluate and forecast different market segments.
Data Mining
Data is extensively collected through various secondary sources such as annual reports, investor presentations, SEC filings, and other corporate publications. We also refer trade magazines, technical journals, paid databases such as Factiva and Bloomberg, industry trade journals, scientific journals, and social media data to understand market dynamics and industry trends. Further, we also conduct primary research to understand market drivers, restraints, opportunities, challenges, and competitive scenario to build our analysis.
Data Collection Matrix
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Data Collection Matrix |
Supply Side |
Demand Side |
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Primary Data Sources |
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Secondary Data Sources |
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Market Modeling and Forecasting
We use epidemiology and capital equipment-based models to forecast market size of different segments at country and regional level.
- Epidemiology-based Forecasting Model: This method uses epidemiology data gathered through various publications and from physicians to estimate population of patients, flow of treatment of individual disease and therapies. The data collected through this method includes statics on incidence of disease, population suffering from disease, and treatment population. This method is used to understand:
- Number of patients for particular device or medical procedure and
- Repeated use of particular device depending on health and condition of patient
- Capital-based Forecasting Model: This method of forecasting is based on number of replacements, installed-based and new sales of capital equipment used in various healthcare and diagnostic centers. These three parameters are calculated and forecast is developed. Installation base is calculated as average number of units per facility; while sales for particular year is calculated from number of new and replace units. Secondary data is collected through various supply chain intermediaries and opinion leaders to arrive at installation and sales rate. These techniques help our analysts in validating market and developed market estimates and forecast.
We do forecast on basis of several parameters such as market drivers, market opportunities, industry trends government regulations, raw materials supply and trade dynamics to ensure relevance of forecast with market scenario. With increasing need to granulized information, we used bottom-up methodology for forecasting where we evaluate each regional segment differently and combined all forecast to develop final market forecast.
Data Validation
We believe primary research is a very important tool in analyzing and forecasting different markets. In order to make sure accuracy of our findings, our team conducts primary interviews at every stage of research to gain deep insights into current business environment and future trends and key developments in market. This includes use of various methods such as telephonic interviews, focus groups, face to face interviews and questionnaires to validate our research from all aspects. We validate our data through primary research from key industry leaders such as CEO, product managers, marketing managers, suppliers, distributors, and consumers are frequently interviewed. These interviews provide valuable insights which help us to have better market understanding besides validating our estimates and forecast.
Data Triangulation
Industry Analysis
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Qualitative Data |
Quantitative Data (2017-2025) |
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